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Dealer Quarterly

April 2025

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Make Sure You Have Trailers to Sell —
Place Stock Orders


Scott Lovell,

President and CEO

Have you ever wondered if we are ever going to get to the point where things seem to be “normal”? Since Covid hit, it seems that we’ve been navigating one issue after another that none of us have any control over. The latest issue being the tariffs.


I’m sure you are getting questions from your customers about what trailer pricing is going to do as a result of the tariffs. We’re receiving the same questions. As you know, SmithCo announced a 2% price increase starting with the July 1st 2026 model year. This price increase was not due to the tariffs but was due to the ever- increasing costs of doing business (labor, insurance, utilities, etc.). At this time, we really don’t have any clear indication on how much the tariffs are going to affect our costs and if a further increase will be needed. We do know that our quotes for steel have increased 30%-33%. We’ve also seen some smaller increases in other components.


Back in 2022 when inflation took off, SmithCo did not take advantage of the situation. During 2022, there were companies that increased pricing way beyond their cost increases. If SmithCo is forced to increase pricing beyond the scheduled 2% increase, we will only do so after giving you proper notification, and any increase will be limited to our actual cost increases. We are committed to being honest, open and transparent about our pricing and the reasons for any increases.


I’ve said this numerous times, and it’s still true. SmithCo is in partnership with you. We view our relationship with you as such...a partnership. We will do everything in our power to share in the cost increases that may occur. We will keep close tabs on the side dump market and will make sure that we remain competitive with our pricing.


Sales have been strong in the first 3 months of 2025. We are currently booked into the second week of July and are taking orders almost daily. If you have not done so, please reach out to your SmithCo sales representative to make sure you have build slots allocated for yourself. The number of “stock” units in our yard is now less than 25 units total, and they won’t be there very long. Don’t get caught without trailers available to sell. We all know that a customer is more likely to buy a trailer if it’s sitting in your lot.


Thank you for all that you do in making SmithCo the #1 side dump manufacturer. We truly appreciate your partnership and the effort that you give to selling SmithCo trailers. If there is anything we can do for you, please don’t hesitate to contact us.


Best Regards,

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Scott Lovell

712-546-4409  |  SLovell@sidedump.com

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Introducing The Brute CP30 and more!

 

Todd Karolczak, 
Director of Sales & Marketing

Activity Still Strong

Sales activity has been very strong over the past 6 months. We appreciate your diligence in following up on leads. It seems we have been able to capitalize on many potential orders.

 

The chart shows the number of trailers quoted over the past 6 months, as they compare to the same period in the prior year. The number of quotes were stronger this year in every month but February. Orders this year exceeded last year in 4 of the 6 months. Orders are up 18% year over year. That’s on target with our budget, so hopefully we can keep the orders rolling! Thank you!

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Consolidation

With the economic conditions and overall trailer sales the way they have been the last 18 months, we are starting to see consolidation in the industry. Even among our Dealer organizations, we have seen ownership changes, expansions, and buyouts. Please note that we are doing everything we can to protect existing dealer territories. Organizations are spilling into neighboring territories, but our dealer Agreements are pretty clear as to the home marketing area of each Dealer. We will only allow stocking or marketing of SmithCo trailers in the areas granted in your agreement. We want our dealers to be successful and continue growth, but only at the expense of our competitors – not within our family of dealers. Let us know if you have any questions in this regard.

Upcoming Trade Shows Where SmithCo Is Exhibiting

  • Apr. 27-29 International Snow Symposium – Buffalo, NY
  • May 6-8 Waste Expo – Las Vegas, NV
  • June 11-14 Texas Aggregates & Concrete Assn Annual Meeting – San Antonio, TX

 

Happy Selling,

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Todd Karolczak

712-546-4409 x232  |  tkarolczak@sidedump.com

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SmithCo Mfg Inc, 30902 C38, Le Mars, IA 51031, USA, 800-779-8099

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